CLUSTER MARKETING AND COMMUNICATIONS MANAGER
REF.: ML-014889
REF.: ML-014889
Maersk Nigeria is looking for a highly motivated individual with a ‘can do’ attitude to take up the role of Cluster Marketing and Communications Manager. The successful applicant will be part of a very successful Trade and Marketing (TNM) team recognized as ‘best in class’ in West Africa
WE OFFER
We offer the opportunity to be responsible for and involved with a wide range of tasks related to marketing, communication and performance management. The position also offers strong exposure at various levels at the organization, and the opportunity to work in a dual branded environment involving both brands of the A. P. Moller Maersk Group – Maersk Line and Safmarine.
We offer the opportunity to be responsible for and involved with a wide range of tasks related to marketing, communication and performance management. The position also offers strong exposure at various levels at the organization, and the opportunity to work in a dual branded environment involving both brands of the A. P. Moller Maersk Group – Maersk Line and Safmarine.
KEY RESPONSIBILITIES
Responsible for the development and execution of communication including:
Write and develop email marketing messages for campaigns of specific trades
Write and issue customer advisories for Nigeria, including but not limited tdeployment changes, market related updates, and other news promoting Maersk Line and Safmarine services
Plan and coordinate the design, content and production of customer e-newsletter
Develop and execute a social media plan for Maersk Nigeria including use of Facebook and Twitter
Drive performance management in the cluster for both Maersk Line and Safmarine, including the use of, and ongoing improvement of country scorecards
Be overall TNM responsible for the Sales Toolbox and salesforce.com including
Write and develop email marketing messages for campaigns of specific trades
Identifying and promoting local differentiators (dual branded).
Creating local collateral tassist sales at origin and destination in Value Selling efforts (dual branded)
Develop reference stories tsupport the Sales team in Value Selling Process
Provide commercial guidance and direction tthe Nigeria sales organization in conjunction with the priorities agreed with the CEN TNM function
Responsible for making sure the local content on www.maerskline.com is up-to-date and promoting Maersk Line/ Safmarine services in Nigeria, and actively drive the use of this page through the Sales and Customer Care teams
Responsible for the TNM pages of the CWA Enable site are properly updated and ensuring internal promotion with origins
Develop and maintain a detailed competition overview of shipping lines calling Nigeria
Coordinate customer focus groups and voice of customer projects in coordination with other Maersk Nigeria functions
Manage miscellaneous marketing related activities including
Provide support for event management
Be responsible for branding related activities in Nigeria
Coordinate ordering of giveaways and other promotional items
Ensure best practice sharing with the TNM functions in the cluster countries
Provide assistance to the Cluster Trade and Marketing Manager on specific projects when needed
Responsible for the development and execution of communication including:
Write and develop email marketing messages for campaigns of specific trades
Write and issue customer advisories for Nigeria, including but not limited tdeployment changes, market related updates, and other news promoting Maersk Line and Safmarine services
Plan and coordinate the design, content and production of customer e-newsletter
Develop and execute a social media plan for Maersk Nigeria including use of Facebook and Twitter
Drive performance management in the cluster for both Maersk Line and Safmarine, including the use of, and ongoing improvement of country scorecards
Be overall TNM responsible for the Sales Toolbox and salesforce.com including
Write and develop email marketing messages for campaigns of specific trades
Identifying and promoting local differentiators (dual branded).
Creating local collateral tassist sales at origin and destination in Value Selling efforts (dual branded)
Develop reference stories tsupport the Sales team in Value Selling Process
Provide commercial guidance and direction tthe Nigeria sales organization in conjunction with the priorities agreed with the CEN TNM function
Responsible for making sure the local content on www.maerskline.com is up-to-date and promoting Maersk Line/ Safmarine services in Nigeria, and actively drive the use of this page through the Sales and Customer Care teams
Responsible for the TNM pages of the CWA Enable site are properly updated and ensuring internal promotion with origins
Develop and maintain a detailed competition overview of shipping lines calling Nigeria
Coordinate customer focus groups and voice of customer projects in coordination with other Maersk Nigeria functions
Manage miscellaneous marketing related activities including
Provide support for event management
Be responsible for branding related activities in Nigeria
Coordinate ordering of giveaways and other promotional items
Ensure best practice sharing with the TNM functions in the cluster countries
Provide assistance to the Cluster Trade and Marketing Manager on specific projects when needed
WHO WE ARE LOOKING FOR
3-4 years work experience preferably in Marketing, Advertising or related field.
Excellent English writing and editing skills
Creative mindset
Strong MS Office skills
Strong customer focus both for internal and external customers
Strong communications and presentation skills
Quantitative analytical skills.
Possess stakeholder management skills (to perate both vertically as well as horizontally in an organization)
A great team player and a self-starter, highly motivated and independent
Pleasant and outgoing personality
Shipping industry experience preferred
Continuous Improvement skill set
Last application date: 24 January 2013.
3-4 years work experience preferably in Marketing, Advertising or related field.
Excellent English writing and editing skills
Creative mindset
Strong MS Office skills
Strong customer focus both for internal and external customers
Strong communications and presentation skills
Quantitative analytical skills.
Possess stakeholder management skills (to perate both vertically as well as horizontally in an organization)
A great team player and a self-starter, highly motivated and independent
Pleasant and outgoing personality
Shipping industry experience preferred
Continuous Improvement skill set
Last application date: 24 January 2013.
CLICK HERE TO APPLY
DUE DATE: 24 January, 2013.
Applications are only to be made via the online portal. Applications received via a different means will be disregarded. Only shortlisted candidates will be contacted.
